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Hi

Portrait of portfolio creator – back view
Portrait of portfolio creator – front view

Hi

Portrait of portfolio creator – back view
Portrait of portfolio creator – front view

Hi

ZAHIR IQBAL

growth

manager

I'm a UAE-based digital growth manager and consultant.

I'm a UAE-based digital growth manager and consultant.

living and breathing marketing…

I work at the intersection of strategy, product, and marketing, helping digital platforms grow through clear objectives, experimentation, and data-driven decision making.

1. Digital Strategy & Tranformation

Audit your current digital setup and performance

Define a practical roadmap (people, process, tech)

Align teams on priorities, KPIs, and governance

Turn strategy into an execution plan with owners + timelines

2. Growth Marketing & Acquisition

Build channel strategy (paid, organic, partnerships)

Improve reach and efficiency through testing and optimisation

Strengthen messaging and campaign structure for conversion

Plan full-funnel journeys from awareness to purchase

3. Web & Experience Delivery

Create or rebuild websites and landing pages

Improve UX, information architecture, and page clarity

Ship fast iterations based on data and user behaviour

Ensure content and design support business goals

4. Measurement, Analytics & Reporting

Set up/clean tracking (GA4/GTM, events, conversions)

Build dashboards and reporting that answer business questions

Diagnose performance issues and recommend fixes

Define KPI frameworks and measurement standards

1. Digital Strategy & Tranformation

Audit your current digital setup and performance

Define a practical roadmap (people, process, tech)

Align teams on priorities, KPIs, and governance

Turn strategy into an execution plan with owners + timelines

2. Growth Marketing & Acquisition

Build channel strategy (paid, organic, partnerships)

Improve reach and efficiency through testing and optimisation

Strengthen messaging and campaign structure for conversion

Plan full-funnel journeys from awareness to purchase

3. Web & Experience Delivery

Create or rebuild websites and landing pages

Improve UX, information architecture, and page clarity

Ship fast iterations based on data and user behaviour

Ensure content and design support business goals

4. Measurement, Analytics & Reporting

Set up/clean tracking (GA4/GTM, events, conversions)

Build dashboards and reporting that answer business questions

Diagnose performance issues and recommend fixes

Define KPI frameworks and measurement standards

1. Digital Strategy & Tranformation

Audit your current digital setup and performance

Define a practical roadmap (people, process, tech)

Align teams on priorities, KPIs, and governance

Turn strategy into an execution plan with owners + timelines

2. Growth Marketing & Acquisition

Build channel strategy (paid, organic, partnerships)

Improve reach and efficiency through testing and optimisation

Strengthen messaging and campaign structure for conversion

Plan full-funnel journeys from awareness to purchase

3. Web & Experience Delivery

Create or rebuild websites and landing pages

Improve UX, information architecture, and page clarity

Ship fast iterations based on data and user behaviour

Ensure content and design support business goals

4. Measurement, Analytics & Reporting

Set up/clean tracking (GA4/GTM, events, conversions)

Build dashboards and reporting that answer business questions

Diagnose performance issues and recommend fixes

Define KPI frameworks and measurement standards

About me

Hi, I'm Zahir — a digital growth manager and I specialize in optimizations

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Years of Experience

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Years of Experience

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Years of Experience

Hear from my past colleagues…

Here’s what my clients have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.

Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!

Reviewer Avatar

Amira Hamdy

Marketing Manager

Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!

Reviewer Avatar

Amira Hamdy

Marketing Manager

Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!

Reviewer Avatar

Amira Hamdy

Marketing Manager

I worked with Zahir during our time at the Royal Commission for AlUla, where he played an integral role in advancing the destination’s growth and analytics efforts across marketing, digital, and commercial touchpoints. He has a sharp eye for identifying gaps across the entire journey, from awareness through engagement to bookings, and turning them into practical, data-informed solutions. Zahir connects strategy, measurement, and delivery effectively, ensuring that every initiative supports both growth and business objectives. His insight-driven approach helped turn data and observations into meaningful improvements in digital performance.

Reviewer Avatar

Jason Hardy

Marketing Director

I worked with Zahir during our time at the Royal Commission for AlUla, where he played an integral role in advancing the destination’s growth and analytics efforts across marketing, digital, and commercial touchpoints. He has a sharp eye for identifying gaps across the entire journey, from awareness through engagement to bookings, and turning them into practical, data-informed solutions. Zahir connects strategy, measurement, and delivery effectively, ensuring that every initiative supports both growth and business objectives. His insight-driven approach helped turn data and observations into meaningful improvements in digital performance.

Reviewer Avatar

Jason Hardy

Marketing Director

I worked with Zahir during our time at the Royal Commission for AlUla, where he played an integral role in advancing the destination’s growth and analytics efforts across marketing, digital, and commercial touchpoints. He has a sharp eye for identifying gaps across the entire journey, from awareness through engagement to bookings, and turning them into practical, data-informed solutions. Zahir connects strategy, measurement, and delivery effectively, ensuring that every initiative supports both growth and business objectives. His insight-driven approach helped turn data and observations into meaningful improvements in digital performance.

Reviewer Avatar

Jason Hardy

Marketing Director

I had the pleasure of working with Zahir at AlUla, where he played a key role in driving our digital performance through sharp data analytics and strategic insights. Zahir’s analytical mindset, collaborative spirit, and commitment to measurable results make him a valuable asset to any marketing team.

Reviewer Avatar

Lisa Tohamy

Digital Marketing Lead

I had the pleasure of working with Zahir at AlUla, where he played a key role in driving our digital performance through sharp data analytics and strategic insights. Zahir’s analytical mindset, collaborative spirit, and commitment to measurable results make him a valuable asset to any marketing team.

Reviewer Avatar

Lisa Tohamy

Digital Marketing Lead

I had the pleasure of working with Zahir at AlUla, where he played a key role in driving our digital performance through sharp data analytics and strategic insights. Zahir’s analytical mindset, collaborative spirit, and commitment to measurable results make him a valuable asset to any marketing team.

Reviewer Avatar

Lisa Tohamy

Digital Marketing Lead

Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.

Reviewer Avatar

Abdul Moiz

Marketplace Lead

Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.

Reviewer Avatar

Abdul Moiz

Marketplace Lead

Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.

Reviewer Avatar

Abdul Moiz

Marketplace Lead

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