Branding

Scaling CAFU's App Growth

CAFU - App Growth & Retention Optimization

Year :

2023

Industry :

Mobility

Client :

CAFU

Project Duration :

8 months

Goal:

To reach an app install base of 70K in 2 quarters.

Solution :

Firstly, we did a funnel analysis to spot activation and retention gaps. Second, we built dashboards to inform us high cost-per-install marketing channel to help make quick decisions on optimization during campaign period. As a team we did quick experiments during and off campaign periods. Lastly, we had rigorous cross-functional reviews with product, data and CRM teams.

a man pumping gas into his car at a gas station


Black Geometric Prisms

A collection of sharp, angular black prisms floating against a gradient dark background, showcasing a modern and sophisticated approach to digital 3D geometric composition.

Year :

2025

Industry :

Tech

Client :

Studio Prism

Project Duration :

4 weeks

Problem :

Content

Solution :

Content

Challenge :

Content

Summary :

Content


Black Geometric Prisms

A collection of sharp, angular black prisms floating against a gradient dark background, showcasing a modern and sophisticated approach to digital 3D geometric composition.

Year :

2025

Industry :

Tech

Client :

Studio Prism

Project Duration :

4 weeks

Problem :

Content

Solution :

Content

Challenge :

Content

Summary :

Content